Privacy Policy

Effective Date: 1st July 2026

This Privacy Policy applies to the website www.justkraft.com (“Platform”), operated by Shri Ram Enterprises, a proprietorship firm operating under the brand name JustKraft (“JustKraft”, “we”, “us”, “our”). We value your trust and are committed to protecting your personal information.

We value your trust and are committed to protecting your personal information. This Policy explains how we collect, use, share, and safeguard your information when you visit or make a purchase from our Platform, in accordance with applicable Indian laws, including the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023. This Policy should be read together with our Terms of Service, Shipping Policy, and Returns, Refunds & Cancellation Policy.

1. Information We Collect

We collect information necessary to provide our services, including:

a) Personal Information

Name
Phone number
Email address
Billing and delivery address
Order and transaction details
Communication records with our support team

b) Technical & Usage Information

IP address
Device and browser information
Pages visited, time spent on pages, and referring URLs
Interaction data such as clicks and scroll behaviour

We do not store payment card or banking information. Payments are processed securely via authorised third-party payment gateways.

2. How We Use Your Information

We use your information to:

Process and fulfil orders
Manage shipping, delivery, and order tracking
Provide customer support and order-related updates
Improve website performance and user experience
Prevent fraud and misuse
Conduct analytics and marketing campaigns
Comply with legal obligations

We do not sell or rent your personal data to third parties.

3. Advertising & Tracking Technologies

We use the following third-party tools on our Platform. Each tool’s data practices are governed by its own privacy policy.

A. Google Tag Manager (GTM) We use Google Tag Manager to manage tracking scripts. GTM itself does not collect personal data but enables deployment of the analytics and advertising tools listed below.

B. Microsoft Clarity Microsoft Clarity may collect mouse movements, scroll behaviour, click patterns, device and browser information, and anonymised IP data to help us improve website usability. Microsoft Privacy Policy: https://privacy.microsoft.com/

C. Meta (Facebook) Pixel Meta Pixel may collect pages visited, products viewed, add-to-cart actions, purchase activity, device information, browser data, IP address, and ad interaction data to measure and improve our advertising. Meta Privacy Policy: https://www.facebook.com/privacy/policy/. Manage your ad preferences: https://www.facebook.com/adpreferences/

D. Google Ads Conversion Tracking Google Ads may collect ad clicks, pages visited, completed purchases, device information, and IP address to measure advertising performance. Google Privacy Policy: https://policies.google.com/privacy. Manage your ad settings: https://adssettings.google.com/

4. Cookies

We use cookies and similar technologies for essential site functionality, analytics, and marketing. You may disable cookies through your browser settings; however, certain features of the Platform may not function properly. You can also opt out of personalised advertising using the Meta and Google links provided above.

5. Legal Basis for Processing

Performance of contract (order processing and delivery)
Legal and regulatory compliance
Legitimate business interests (analytics, marketing, and fraud prevention)
Your consent, where applicable, which you may withdraw at any time

6. Sharing of Information

Your information may be shared only with:

Courier and logistics partners (for delivery and tracking)
Payment gateway providers (for transaction processing)
Analytics and advertising partners listed in Section 3
Government or legal authorities, where required by law

All third parties are required to handle your data securely and only for authorised purposes.

7. Data Retention

We retain personal data only as long as necessary for order fulfilment, legal, tax, and regulatory compliance, dispute resolution, and fraud prevention. When no longer required, data is securely deleted or anonymised.

Request access to your personal data
Request correction of inaccurate or incomplete data
Request erasure of your personal data, subject to legal retention requirements
Withdraw consent for non-essential processing, including marketing communications
Nominate another individual to exercise your rights in case of death or incapacity, as provided under the Digital Personal Data Protection Act, 2023

To exercise these rights, contact us at support@justkraft.com. Requests are subject to identity verification.

9. Grievance Redressal

If you have concerns about how your personal data is handled, you may contact our Grievance Officer at support@justkraft.com. Grievances will be acknowledged within 48 hours and resolved within one month, in line with our Grievance Redressal Policy.

10. Data Security

We implement reasonable technical and organisational safeguards to protect your data. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

11. Children’s Privacy

Our Platform is intended for users aged 18 and above, or minors using the Platform under the supervision of a legal guardian. We do not knowingly collect personal data from children without guardian consent.

12. Third-Party Links

Our Platform may contain links to third-party websites. JustKraft is not responsible for the privacy practices of such websites. We recommend reviewing their privacy policies separately.

13. Policy Updates

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised effective date, and continued use of the Platform constitutes acceptance of the updated Policy.

14. Contact Information

Email: support@justkraft.com
Phone: +91-79897 42837(Mon-Sat, 10:30 AM to 8:00 PM IST)
Address: 2nd Floor, 3-3-54/5/1, Lane Opposite Bank of India, Station Road, Kachiguda, Hyderabad, Telangana, 500027
Working Hours: Mon-Sat, 10:30 AM to 8:00 PM IST